WHAT MAKES
LEADERS LEADERS

Clarity

Clarity of purpose. Clarity of vision. Clarity of positioning. Clarity of experience.

For over four decades, Ove has specialized in brand strategy, identity design, and corporate communications for organizations, institutions, and enterprises across Canada and globally.

We help transform strategic intent into meaningful brand experiences that drive performance, strengthen leadership, and support long-term growth.

WHAT MAKES
LEADERS LEADERS

Clarity

Clarity of purpose. Clarity of vision. Clarity of positioning. Clarity of experience.

For over four decades, Ove has specialized in brand strategy, identity design, and corporate communications for organizations, institutions, and enterprises across Canada and globally.

We help transform strategic intent into meaningful brand experiences that drive performance, strengthen leadership, and support long-term growth.

Image of a hand holding a Blue Rewards card, against a light blue background

Blue rewards

How do you reinvent a legacy rewards program for a new reality?

Brand strategy, naming, and visual identity program (logo design and brand system) for 
Blue Rewards (formerly AIR MILES)

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WestJet dreamliner flying through the air

WestJet

How do you evolve a brand to keep up with global ambition?

Brand strategy, positioning and visual identity program (logo design and brand system)

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Closeup of the new National logo on a blurred red background

CBC The national

How can a brand get you to the heart of the story?

Brand strategy, positioning and visual identity program (logo design and brand system)

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Algonquin college

How can a brand align the intentions of one with the needs of many?

Brand strategy, positioning, brand architecture and visual identity program (logo design and brand system)

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Building ontario fund

How do you give a new brand the credibility 
it needs and the freedom to evolve?

Brand strategy, positioning and visual identity program (logo design and brand system)

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Image of a young boy on his dad's back, both with spreads arms like they're flying, with the Toronto Pearson logo and a tagline that reads "For You. The World."

Toronto Pearson International Airport

Can an airport bring you the world?

Brand strategy, positioning and visual identity program (logo design and brand system)

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With 40 years of experience – and our worldwide Publicis network – we help shape the brand framework, identity, expression and tools that help businesses accelerate their goals.

LEARN HOW WE CAN HELP

Sagard

How can brand clarity bolster growth?

Brand strategy, positioning, brand architecture and visual identity program (logo design and brand system)

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Closeup photo of a surgeon's face in scrubs, protective glasses and mask, looking away from camera.

London Health Sciences Centre

How does a leading hospital become greater than the sum of its parts?

Brand strategy, naming, brand architecture and visual identity program (logo design and brand system)

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Image of a young black man in business attire looking pensively. A large blue ampersand is overlayed covering the image partially.

Ross & Mcbride

How do you position a progressive law firm while honouring its storied past?

Brand strategy, positioning, brand architecture and visual identity program (logo design and brand system)

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BMO case study

BMO

What happens when a partnership flourishes?

Brand strategy, visual identity program (logo design and brand system), research, communications, brand architecture, naming and brand governance

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Canada Life case study

Canada Life

How do you unite three strong brands into something utterly iconic?

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Government of Ontario case study

GOVERNMENT OF ONTARIO

Can brand be the answer to delivering efficiencies?

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Avison Young case study

AVISON YOUNG

How do you capture an organization’s purpose in a persuasive value proposition?

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Gowling WLG case study

Gowling WLG

How do you combine two industry equals into a net new brand?

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Alectra case study

Alectra

How can you position an energy company as an ally to their customers and a rival to their competitors?

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What can a strong brand accomplish? Browse our case studies to discover how Ove has helped build brands that empower business objectives.

BROWSE OUR CASE STUDIES